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Instagram Trust Score


Not too many people know about how Instagram weighs certain accounts. They actually implement a trust score to reward authentic action on the platform. Actions like posting consistently (#1), commenting (not spamming), liking posts in your feed, replying to comments- all boost the trust score. Things like the same hashtags every post, shadow banned HT's, follow/unfollow, spam comments, spam likes- reduce your score. A high score gets you two things:⁣

1. Increased organic reach for your posts⁣

2. Ability to perform more actions without getting banned/blocked in order to gain awareness on the platform.⁣

Takeaway:⁣

Be organic and get rewarded organically!⁣

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